TAKE LEAPS IN YOUR ONLINE BUSINESS WITH THE RIGHT DIGITAL MARKETING SOLUTIONS

Making the best out of a business and creating a brand out of it is the dream of every business owner. We understand that and our digital marketing team offers a variety of services including website design and development, Search Engine Optimization, Search Engine Marketing, Social Media Marketing, and much more. With so many strategies and techniques, we could come up with the right balance of marketing strategies for you that will let your business establish and thrive in the online space. Our expert digital marketing team will constantly monitor current online trends related to your business or niche and will use the right research and analytics to create personalized digital marketing strategies for your business. With the right techniques, we could help you to expand your online businesses and promote growth. We love to help our clients to become trustworthy brands that people can connect with. Our team of experts is ever ready to share their valuable insights and recommendations with clients. With the right mix of digital marketing solutions from us, you can create a strong digital presence for your business. It helps your business in having more visibility, get a wider reach, build a loyal customer base, and achieve their business goals with a greater ROI.

About Techpullers
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Content Marketing

Impressive and enticing blogs, videos, and podcasts can attract customers. Our team provides content optimization and content marketing services to engage customers and create brand awareness.

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Search Engine Marketing

Searching online is a very popular activity and offers great potential for businesses that want quick results. We can help you attain certain marketing goals faster with search engine marketing tactics like pay per click(PPC).

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Marketing Analytics

Our marketing team goes through a vast amount of data online and, uses various analytics tools to gain valuable insights to create exceptional digital marketing strategies.

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WHY DO BUSINESSES IN CALICUT NEED DIGITAL MARKETING?

Even if your business is well-established and recognized among your local customers, but you haven’t started online marketing yet, then you are missing an ocean of untapped opportunities. In this digital era, if you are not online you will be practically invisible to a generation that spends most of their time online. Many might consider online reviews or ratings first before making their final approach or purchase for certain services or goods. Most local businesses build trust through word-of-mouth. This will only let businesses grow in a limited space. The customer base in that locality might also be divided among many similar businesses. Many local businesses are now trying to go online with a website to get more visibility. But that’s not enough! A website just gets you online. How is it going to benefit your business? How can you find more customers through your website or other online platforms? How can you target your potential customers? And how could you build your brand? This is where digital marketing comes in. Digital Marketing strategists use many online platforms and channels to drive more customers and revenue to your business. A website and social media page are efficient and effective if created and managed with the right digital marketing strategies. Right marketing strategies must be implemented for businesses to meet their business goals. The vast opportunities in the digital space come with their challenges. Even in the digital space, your business will be competing with hundreds of similar businesses. So, if you plan to gain more visibility and expand your business then you need to choose the right digital marketing tactics with experienced Digital marketing companies.

Techpullers can help you make the right decisions and steps with your online business. Using well-planned digital marketing tactics, you can find potential customers who want your services or products and want to have interactions. By being online, you can also get their feedback and improve how your business functions. You can reach out to your customers, provide special offers and personalized services and gain more customers at a faster rate. These steps can build trust and fuel the growth of your business. Thousands of local businesses are finding a place online to grow and you could do it too with digital marketing.

Why Is Techpullers Your Best Digital Marketing Partner?

Imagine that you are a wedding dress designer in Calicut. There are many other wedding designers and many might have a website or a social media page already. But, how do you stand out in the crowd of online businesses and get your customers? A professional digital marketing company can do it for you.

An experienced digital marketer will analyze your business, your target audiences and then come up with effective strategies. In the case of a designer, we will discuss your business and the type of services you are offering, then we will study the current trend and your target audience.

By segmenting the target audience, we can pitch or remarket them through several effective channels that could be relevant for your business such as Facebook, Instagram, and search engines, etc. Having a website and a social media page can get you online but for growth, you must use the right online marketing strategies. But, most businesses online are not aware of the potential of the right digital marketing strategies. There are different digital marketing techniques like Search Engine Optimization, Search Engine Marketing, Influencer Marketing, and Social Media Marketing. These tactics and techniques must be used strategically according to your business goals and budget. For example, if you want fast results and do not mind spending money on them, you can use online advertisements like pay per click (PPC). These can gain you better visibility through the Ad sections of a Search Engine Result Page and allied websites. On the other hand, SEO will help optimize your website so that search engines can find and index pages easily and Social media campaigns will help increase brand awareness and customer engagement.A digital marketing strategy should grow with the business. Techpullers provide customized digital marketing solutions to customers. These consist of web design and development, search engine optimization conversion rate optimization, Pay per click, and social media marketing. With the help of digital marketing strategists at Techpullers, you can optimize your website, lead more customers to your website through social media pages and create more customer engagement. We will help you run social media campaigns and other seasonal marketing campaigns as needed. We help our clients analyze their ROI and also set new goals. You need a perfect strategy from an experienced digital marketing expert to propel your business to success. With our expert digital marketing team, we can create a customized and personalized online success strategy for you.

Current Trends In Digital Marketing

Digital Marketing strategies are evolving at a very fast pace and the industry is seeing many new trends that are gaining popularity. These trends aim to create customer engagement and provide customer satisfaction. Take a look at some of the popular digital marketing trends of 2021.

24-hour Support with Chatbots 

Chatbots are virtual assistants used to give prompt and real-time replies to customers. Chatbots are also used as part of conversational marketing where a customer can have real-time one-on-one interactions with the marketers. Most customers want an immediate response and chatbots will help to provide 24 hours services to them. Most large companies are already using them and they are already loved.

 

Influencer Marketing

Influencers are online celebrities who have huge followings. They are trusted by their followers and asking such influencers in the same niche to advertise for a business can really boost trust and sales. This is like word-of-mouth advertising done on a larger scale, from a very trusted source. Influencer marketing is getting more popular on platforms like social media and youtube.

 

Personalized advertising

Usually, conventional advertising involves blasting advertisements to people without considering their interest in knowing about it. Most people find it annoying and hence personalized advertising is becoming popular these days. These are like targeted campaigns but advertisements are shown to customers considering their interests and likes. Many mobile shopping apps and online media effectively use personalized advertisements.

 

Interactive Content

There are tons of content available online and people could easily lose focus on social media and online platforms. As more people get bored reading and watching conventional content and advertisements, interactive content is becoming more popular. Interactive content includes pop quizzes and polls, 360-degree videos, augmented reality, and virtual reality.

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Our Digital Marketing Service Process

Digital Marketing is a continuous process that helps a business grow online, keep up with the latest trends and increase their brand value. Every business needs the right strategy that fits them and has the scope for growth. Take a look at our digital marketing service workflow to know how our experts help a business grow.

Research is the first and foremost step in any digital marketing strategy. In this step, we help our clients identify their goals for the business. It can be higher sales, brand awareness, customer relationships, and high ROI. We identify the target audience, the age group, and the type of people who look for the services that the business offers. We also research competitors and market trends. This helps us find relevant keywords and popular marketing strategies and the needs of the customer.

Based on our extensive research, we analyze all the data and find the focus areas. We set short-term goals like a number of site visits and search rankings. We also set long-term goals like brand building. We set goals, deadlines, and milestones at this stage. We decide the techniques that are needed for each focus area. Our Digital marketing strategists curate a personalized strategy for your business. This might include SEO, search engine marketing, social media marketing, and conversion optimization.

Once a clear strategy is made and goals are set, our digital marketing team will implement the techniques one by one. We will help you create a website and social media pages if you are new to the digital space. We optimize your existing website and create engaging content to attract more users. We also use SEO to get organic traffic and PPC to get faster growth. Other strategies like Email marketing, influencer marketing, and video marketing can be used to widen your reach. Social media campaigns are done to promote the business and connect with customers

We audit the website and analyze it before optimizing it. We find the issues and fix them to optimize them during every stage of the workflow.  Each change made on the website is analyzed along with the results that it provided. Our Digital marketing team uses many analytics tools like Google Analytics and Facebook insights to gauge the performance of your business. Analyzing the results will help us make necessary changes in strategy for better results. We also make recommendations to the client based on these reports.

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RESEARCH

Research is the first and foremost step in any digital marketing strategy. In this step, we help our clients identify their goals for the business. It can be higher sales, brand awareness, customer relationships, and high ROI. We identify the target audience, the age group, and the type of people who look for the services that the business offers. We also research competitors and market trends. This helps us find relevant keywords and popular marketing strategies and the needs of the customer.

02

STRATEGIZE

Based on our extensive research, we analyze all the data and find the focus areas. We set short-term goals like a number of site visits and search rankings. We also set long-term goals like brand building. We set goals, deadlines, and milestones at this stage. We decide the techniques that are needed for each focus area. Our Digital marketing strategists curate a personalized strategy for your business. This might include SEO, search engine marketing, social media marketing, and conversion optimization.

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REACH CUSTOMERS

Once a clear strategy is made and goals are set, our digital marketing team will implement the techniques one by one. We will help you create a website and social media pages if you are new to the digital space. We optimize your existing website and create engaging content to attract more users. We also use SEO to get organic traffic and PPC to get faster growth. Other strategies like Email marketing, influencer marketing, and video marketing can be used to widen your reach. Social media campaigns are done to promote the business and connect with customers

04

ANALYZE AND OPTIMIZE

We audit the website and analyze it before optimizing it. We find the issues and fix them to optimize them during every stage of the workflow.  Each change made on the website is analyzed along with the results that it provided. Our Digital marketing team uses many analytics tools like Google Analytics and Facebook insights to gauge the performance of your business. Analyzing the results will help us make necessary changes in strategy for better results. We also make recommendations to the client based on these reports.

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Our Offices

We help businesses grow by unlocking the full potential of digital platforms. Our corporate office is located in Kochi. Our other offices across Kerala are in Calicut, Kottayam, and Trivandrum.

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