The fashion landscape in Kerala is undergoing a dynamic transformation, driven by a new generation of fashion influencers. These influencers are revolutionizing traditional and contemporary styles, using platforms like Instagram to promote local and global fashion trends.
Kerala is home to some of the most recognizable fashion influencers. Among them, Pearle Maaney stands out with 4.5 million Instagram followers and a 6.77% engagement rate. Her mix of traditional and modern fashion makes her a style icon in Kerala.
Other notable influencers include:
These influencers represent a diverse range of styles, from ethnic wear to high-street fashion, and their growing impact continues to shape Kerala’s fashion identity.
Kerala’s social media scene is brimming with influencers who boast millions of followers, making them powerful voices in the fashion industry. These influencers not only showcase the latest trends but also collaborate with major brands, setting fashion benchmarks for their massive audiences.
These influencers lead the way in Kerala’s fashion world by using Instagram to inspire, engage, and promote the latest in fashion trends.
These top 20 fashion influencers are defining Kerala’s fashion scene, bringing together a fusion of traditional and modern styles. From high couture to everyday wear, they’re changing the way Kerala views fashion.
Top 20 Fashion Influencers:
When it comes to fashion influencers in Kerala, Govind Padmasoorya (GP) shines with his unique mix of traditional and modern styles. Known for his work in Malayalam films and television, GP has also carved a niche in the world of fashion and lifestyle on social media.
GP’s influence stems from his ability to blend Kerala’s traditional aesthetics with modern trends. Whether he’s showcasing local outfits or a sleek, contemporary look, his posts resonate with both local and global audiences. His content is polished yet approachable, often featuring vibrant shots of Kerala’s culture and scenic backdrops.
Govind’s broad appeal and genuine engagement make him a go-to choice for brands in fashion and lifestyle. His audience trusts his recommendations, translating into meaningful collaborations that boost brand visibility and engagement.
If you’re looking for a fashion influencer who blends tradition with trend, Govind Padmasoorya is a top pick in Kerala’s growing fashion landscape.
This leaner version delivers essential insights, keeping the content engaging while ensuring key metrics are highlighted at the top for business owners and marketers.
Rimi Tomy is a household name in Kerala, with her powerful voice and dynamic presence lighting up the world of entertainment for over two decades. Whether she’s belting out soulful tunes or charming audiences as a TV host, Rimi’s influence extends far beyond the stage—right into the digital world of fashion and lifestyle.
Rimi Tomy’s content is a vibrant reflection of her multifaceted career. From dazzling stage outfits to behind-the-scenes glimpses of her musical journey, she knows how to keep her audience entertained and engaged. Her style is a beautiful mix of ethnic elegance and modern chic, often highlighting her love for bold colors, elaborate costumes, and cultural pride. Her fans particularly enjoy her posts from international travels, especially to the UAE, where she frequently shares her experiences with her followers.
Rimi has collaborated with a range of fashion, beauty, and lifestyle brands, making her a sought-after influencer in Kerala and beyond. Her UAE Golden Visa further cements her influence, especially among the international Malayali community. Whether promoting a local designer or showcasing a luxury experience abroad, her partnerships drive strong engagement and visibility for brands.
Rimi’s presence in the fashion and entertainment industries makes her a powerful voice in Kerala’s influencer space. With her mix of tradition and modernity, she continues to resonate with a diverse audience, from young digital natives to long-time fans of her music and TV shows.For brands looking to tap into the Kerala market and beyond, Rimi Tomy offers a dynamic blend of style, culture, and influence that connects deeply with her audience.
Pearle Maaney isn’t just a name; she’s a vibrant, multifaceted personality who has captivated audiences both on-screen and online. From hosting hit TV shows to sharing her journey as a mother, Pearle effortlessly blends entertainment, fashion, and lifestyle content, making her one of Kerala’s most engaging influencers.
Pearle Maaney’s content is as dynamic as her personality. Whether she’s giving her followers a peek into her family life or showcasing her latest fashion finds, Pearle’s posts are always vibrant, authentic, and packed with energy. She expertly combines traditional Kerala aesthetics with modern, trendy styles, creating a feed that’s equal parts relatable and aspirational. Her YouTube vlogs are a window into her daily life, where fans can connect with her on a more personal level.
Pearle Maaney’s influence extends beyond just fashion and entertainment. She has become a trusted voice in parenting and lifestyle content, partnering with brands that align with her ethos. Her ability to connect with a diverse audience—ranging from young women to families—makes her a prime choice for businesses looking to expand their reach in Kerala and beyond.
Pearle is more than just a social media star; she’s a storyteller. As she continues to evolve in her career, her digital presence will only grow, offering brands a unique opportunity to collaborate with a genuine influencer who resonates deeply with her audience. Whether you’re a fashion label, a lifestyle brand, or in the parenting space, Pearle Maaney’s influence is bound to deliver exceptional value.
Noorin Shereef is a rising star in the Malayalam entertainment industry, known for her vibrant personality and exceptional talent in acting, modeling, and dance. Her journey from beauty pageant winner to film actress has made her a prominent figure on social media, where she engages her followers with glamorous content and behind-the-scenes glimpses into her life.
Noorin’s social media feed is a lively mix of fashion-forward looks and energetic dance performances. From bold and glamorous photo shoots to candid moments from her acting career, Noorin presents a polished, yet relatable digital persona. She regularly shares dance tutorials and behind-the-scenes content that offers a sneak peek into her life as an actress and model.
Noorin has successfully collaborated with numerous fashion and beauty brands, using her platform to engage with a young, style-conscious audience. Her partnerships with local brands also highlight her support for regional fashion, making her a relatable influencer for both international brands and domestic markets.
With her unique mix of glamour, talent, and relatability, Noorin Shereef is a powerful force in Kerala’s influencer landscape. Whether you’re a global brand looking to break into the Indian market or a local business aiming to expand your digital reach, partnering with Noorin offers a dynamic opportunity to engage with a vibrant, youthful audience.
Priya Prakash Varrier gained overnight fame with her viral “wink” scene from the film Oru Adaar Love, earning her a place in the hearts of millions across India. While she is an actress by profession, her influential social media presence makes her a sought-after name in the fashion and lifestyle world.
Priya’s content is a polished mix of fashion-forward photo shoots and personal lifestyle moments. She frequently shares glamorous outfits and behind-the-scenes looks from her films, creating a stylish yet approachable persona. While her content is highly curated, it reflects a blend of glamour and everyday moments, appealing to her youthful audience.
Priya has successfully collaborated with various fashion and beauty brands, leveraging her massive following to create high-visibility campaigns. Though she has a preference for acting, her social media presence continues to make her a popular choice for brand endorsements in India, especially among fashion-forward audiences.
Priya’s unique blend of virality and glamour continues to make her a prominent figure in Kerala’s influencer landscape. Whether you’re a global brand looking to tap into the Indian market or a local company aiming to increase visibility, collaborating with Priya can provide the reach and recognition needed to engage a broad, fashion-conscious audience.
Ahaana Krishna is a standout figure in both the Malayalam film industry and the world of fashion, effortlessly blending her acting talent with her refined sense of style. She has built a strong presence on social media, captivating her audience with a mix of fashion, beauty, and lifestyle content that resonates with fans across Kerala and beyond.
Ahaana Krishna’s Instagram feed exudes elegance and simplicity. Her content is a mix of minimalist fashion, beauty tips, and personal moments, all wrapped up in a polished, visually appealing aesthetic. She often shares behind-the-scenes glimpses from her film career, giving fans a closer look at both her professional and personal life. Whether she’s showcasing the latest fashion trends or offering beauty tips, Ahaana’s content always feels refined and thoughtful.
Ahaana Krishna has worked with several high-profile fashion and beauty brands, endorsing everything from cosmetics to designer clothing. Her sophisticated style and relatable persona make her a perfect fit for lifestyle and entertainment collaborations, helping brands connect with a discerning audience that values both elegance and substance.
Ahaana’s ability to balance her acting career with her role as a fashion influencer makes her a powerful force in Kerala’s digital landscape. For brands in retail, beauty, health, or lifestyle, partnering with Ahaana offers the opportunity to reach a highly engaged, fashion-conscious audience that values quality and authenticity.
Neeraj Madhav isn’t your typical influencer; he’s a creative force blending acting, dance, and rap into a dynamic social media presence. As a rising star in the Malayalam film industry and an emerging name in Indian hip-hop, Neeraj’s influence spans entertainment, music, and lifestyle. His unique approach makes him a magnet for brands aiming to connect with a vibrant, youthful audience.
Neeraj’s social media is as dynamic and edgy as his persona. His content mixes hip-hop culture, dance tutorials, and cinematic moments from his acting career, offering a blend of personal and professional insights. Whether he’s rapping about social issues or showcasing behind-the-scenes footage from film sets, Neeraj keeps his feed lively, stylish, and relevant.
Neeraj Madhav’s blend of artistic expression and social relevance makes him an ideal partner for brands looking to connect with younger audiences who value creativity and authenticity. His collaborations with lifestyle and entertainment brands highlight his versatility, making him a strong candidate for campaigns that blend style with substance.
Neeraj is a trailblazer in Kerala’s digital scene, offering a perfect mix of entertainment and cultural engagement. For global brands in retail, music, or fashion, partnering with Neeraj opens doors to a highly engaged, youthful audience that craves innovation and creativity.
Nyla Usha is a prominent figure in Kerala’s entertainment and media scene, known for her successful career as a Malayalam film actress, television host, and radio jockey. Her engaging social media presence blends fashion, fitness, and travel, making her a versatile influencer with a strong appeal to audiences across Kerala and the Middle East.
Nyla’s Instagram feed is a reflection of her sophisticated style and multifaceted career. She shares everything from her fashion-forward looks to fitness tips and travel experiences. Whether she’s giving a peek behind the scenes of her film projects or showcasing her personal milestones, Nyla’s content is polished, inspiring, and relatable. Her elegant aesthetic and attention to detail make her feed visually appealing while maintaining an approachable and natural vibe.
Nyla Usha has worked with major brands in fashion, wellness, and travel, making her an attractive partner for campaigns targeting an audience interested in self-care, fitness, and style. Her broad reach, both in South India and the Middle East, gives brands access to a culturally diverse audience.
Nyla’s influence continues to grow as she balances her career across multiple industries. For global brands in retail, health, fitness, or travel, Nyla offers a well-rounded profile that connects with audiences looking for both elegance and authenticity.
Shaun Romy is a rising star in the Malayalam film industry who has garnered attention not only for her acting but also for her bold fashion choices and fitness-oriented lifestyle. As an influencer, she brings a unique combination of style, health, and cinematic talent, making her a favorite among Kerala’s fashion-conscious audience.
Shaun Romy’s Instagram feed is a sleek blend of modern fashion and fitness inspiration, offering her audience an authentic glimpse into her life both on and off camera. Her content showcases her bold, edgy fashion sense and her commitment to health and wellness, with regular posts about her fitness routines and tips for staying active. Whether she’s sharing behind-the-scenes from her acting projects or snapshots of her everyday life, Shaun’s aesthetic is minimalist, clean, and always on trend.
Shaun’s distinct presence in fashion and fitness has attracted partnerships with high-end brands that align with her stylish and health-focused persona. Her ability to appeal to both fashion enthusiasts and fitness fans gives her collaborations a broad reach, making her a valuable influencer for brands looking to connect with young, fashion-forward audiences.
As Shaun continues to build her career in both the film and influencer worlds, her digital presence is set to grow. For brands in retail, fashion, fitness, and lifestyle, Shaun Romy offers a unique opportunity to engage with a vibrant, engaged audience that values style, health, and authenticity.
Anarkali Marikar is a rising talent in the Malayalam film industry and a fashion-forward influencer whose blend of personal authenticity and cinematic charm has garnered her a large following. Known for her bold fashion choices and meaningful social media presence, Anarkali connects deeply with her audience by sharing her life both on and off screen.
Anarkali Marikar’s Instagram feed is an artful blend of high-fashion, cinematic elegance, and personal reflections. She frequently posts about her fashion collaborations, behind-the-scenes moments from film sets, and lifestyle updates, giving her audience a window into her life both as an actress and a style icon. Her polished content is visually appealing, yet she maintains an approachable tone that makes her followers feel personally connected.
Anarkali’s deep-rooted influence in fashion and beauty has made her a preferred partner for brands looking to reach a style-conscious, engaged audience. Her collaborations range from high-fashion designers to lifestyle brands, helping her audience stay on trend while resonating with her personal authenticity.
As her career in film and fashion continues to grow, Anarkali is poised to remain one of Kerala’s top influencers. Her appeal lies not only in her style and acting skills but in her down-to-earth approach to social media, which connects with followers seeking inspiration, entertainment, and authenticity.
Saniya Iyappan is one of Kerala’s most dynamic young talents, effortlessly blending her career in acting with her growing influence in fashion. With her bold style and engaging personality, Saniya has made a strong impact in both the Malayalam film industry and the fashion world. Her content on social media is a vibrant mix of fashion, beauty, fitness, and lifestyle, capturing the attention of a youthful, style-conscious audience.
Saniya Iyappan’s Instagram feed is a mix of bold fashion choices, fitness inspiration, and glamorous ethnic looks, often reflecting her dual passions for fashion and dance. Her posts frequently showcase a balance of traditional Indian attire and contemporary western outfits, offering her followers a variety of fashion ideas and beauty tips. Whether she’s sharing behind-the-scenes footage from her film sets or personal moments from her travels, Saniya’s content exudes confidence and style.
Saniya’s appeal extends to fashion, beauty, and lifestyle brands that want to connect with a young, trendy audience. Her collaborations include partnerships with clothing lines, beauty products, and fitness brands, offering brands a versatile platform to reach consumers interested in style, wellness, and entertainment.
Saniya Iyappan’s rise in the fashion world, alongside her flourishing film career, positions her as one of Kerala’s top influencers. For global brands in industries like retail, health, beauty, and fitness, Saniya offers a unique platform to engage with a youthful, fashion-conscious audience that values both style and substance.
Aswathy Ashok Kumar is a well-known fashion and beauty influencer from Kerala, making waves with her focus on sustainable fashion and affordable lifestyle choices. Her content is both relatable and inspiring, connecting with a wide audience through her insights into fashion, motherhood, and beauty. Aswathy’s authentic approach, combined with her down-to-earth style, has made her a trusted voice in Kerala’s influencer scene.
Aswathy’s Instagram feed reflects her commitment to sustainability, showcasing budget-friendly fashion choices that align with eco-conscious living. Her content is a mix of fashion hauls, skincare routines, and personal vlogs, making her relatable to both fashion enthusiasts and busy mothers. Aswathy’s style emphasizes simplicity and elegance, often highlighting neutral tones and natural settings, which mirror her focus on minimalism and sustainability.
Aswathy’s commitment to promoting eco-conscious brands has made her a valuable collaborator for businesses looking to reach an audience focused on sustainability and affordability. She works with a variety of fashion, beauty, and lifestyle brands, especially those with a focus on ethical and sustainable practices.
Aswathy’s emphasis on sustainable living and authenticity is perfectly aligned with modern consumer values. For global brands in industries like retail, fashion, health, and lifestyle, partnering with Aswathy offers an opportunity to connect with a highly engaged audience that values both style and sustainability.
Hansika Krishna is a rising star in Kerala’s fashion and lifestyle scene, known for her trendy outfits and vibrant social media presence. With her fresh take on fashion and an approachable personality, Hansika has become a favorite among the youth, showcasing a perfect blend of style, beauty, and personal charm. She shares her journey through stunning visuals and engaging content, making her an ideal influencer for brands targeting young, fashion-conscious audiences.
Hansika’s social media presence is a reflection of her youthful energy and playful fashion sense. Her feed is filled with vibrant colors, fun styling tips, and engaging challenges. Whether she’s sharing her favorite outfit inspirations, beauty routines, or travel adventures, Hansika brings a fresh perspective to her audience. Her content strikes the perfect balance between trendy and relatable, making her posts highly engaging for her followers.
Hansika’s ability to connect with a young, fashion-forward audience makes her a valuable collaborator for brands targeting Gen Z and millennial consumers. Her collaborations with clothing lines, beauty products, and lifestyle brands reflect her influence within the fashion industry. With her high engagement and youthful appeal, Hansika is an ideal partner for brands looking to establish themselves in the youth market.
As Hansika Krishna’s influence continues to grow, she remains a key figure in Kerala’s fashion and lifestyle scene. For global brands in industries like retail, fashion, beauty, and travel, partnering with Hansika offers access to a highly engaged, fashion-conscious audience, ready to embrace the latest trends.
Hansika Krishna is a rising star in Kerala’s fashion and lifestyle scene, known for her trendy outfits and vibrant social media presence. With her fresh take on fashion and an approachable personality, Hansika has become a favorite among the youth, showcasing a perfect blend of style, beauty, and personal charm. She shares her journey through stunning visuals and engaging content, making her an ideal influencer for brands targeting young, fashion-conscious audiences.
Hansika’s social media presence is a reflection of her youthful energy and playful fashion sense. Her feed is filled with vibrant colors, fun styling tips, and engaging challenges. Whether she’s sharing her favorite outfit inspirations, beauty routines, or travel adventures, Hansika brings a fresh perspective to her audience. Her content strikes the perfect balance between trendy and relatable, making her posts highly engaging for her followers.
Hansika’s ability to connect with a young, fashion-forward audience makes her a valuable collaborator for brands targeting Gen Z and millennial consumers. Her collaborations with clothing lines, beauty products, and lifestyle brands reflect her influence within the fashion industry. With her high engagement and youthful appeal, Hansika is an ideal partner for brands looking to establish themselves in the youth market.
As Hansika Krishna’s influence continues to grow, she remains a key figure in Kerala’s fashion and lifestyle scene. For global brands in industries like retail, fashion, beauty, and travel, partnering with Hansika offers access to a highly engaged, fashion-conscious audience, ready to embrace the latest trends.
Abhirami Suresh is a multi-talented actress, singer, and influencer from Kerala, known for her engaging personality and diverse range of content. Her social media presence blends fashion, lifestyle, and music, making her a well-rounded influencer with a strong connection to her audience. With her unique take on fashion and authenticity, Abhirami has established herself as a go-to figure in Kerala’s influencer scene.
Abhirami Suresh’s Instagram feed reflects her eclectic style and vibrant personality. She frequently shares fashion-forward looks, music performances, and personal lifestyle moments. Her content resonates with a broad audience, thanks to her ability to blend fashion and entertainment, creating a unique space where style meets creativity. Whether she’s showcasing her latest outfit or engaging her followers with her music, Abhirami’s posts are both artistic and relatable.
Abhirami’s broad appeal and connection to both fashion and entertainment make her a valuable collaborator for brands looking to engage a diverse and creative audience. Her collaborations with fashion and beauty brands reflect her influence across multiple industries, positioning her as a versatile partner for businesses aiming to tap into both style-conscious and entertainment-driven consumers.
Abhirami’s mix of fashion, music, and lifestyle content ensures her continued growth as a leading influencer in Kerala. For global brands in industries like retail, entertainment, and beauty, partnering with Abhirami provides an opportunity to connect with a highly engaged audience that values both style and creativity.
Shiyas Kareem is a renowned model, actor, and fashion influencer with a significant presence in the fashion and fitness industry. Known for his sharp looks and dedication to fitness, Shiyas has built a strong following across social media, offering a mix of content related to men’s fashion, grooming, and healthy living. His versatility as a model and influencer makes him a valuable asset for brands targeting men’s fashion and lifestyle markets.
Quick Stats:
Shiyas’s Content & Style
Shiyas Kareem’s social media channels are a blend of high-fashion visuals, fitness content, and motivational posts. His Instagram feed features sharp, tailored outfits, workout tutorials, and glimpses into his personal life, giving his audience an aspirational yet relatable experience. Shiyas often shares content that showcases his physique, styling tips, and grooming routines, making him a one-stop resource for men looking to improve their lifestyle.
Why Shiyas Stands Out:
Collaborations & Brand Appeal
Shiyas Kareem’s masculine appeal and fitness-focused content make him an ideal collaborator for brands in the fashion, grooming, and fitness sectors. His ability to influence both style-conscious men and fitness enthusiasts makes him a valuable partner for campaigns targeting male consumers. His collaborations with grooming products, health supplements, and men’s apparel have helped him solidify his position in the influencer market.
The Future of Influencing with Shiyas KareemShiyas Kareem’s continued growth in both the fashion and fitness industries positions him as a leading influencer in Kerala. For brands in industries such as retail, fitness, health, and lifestyle, partnering with Shiyas provides an opportunity to connect with a stylish, fitness-conscious, and motivated audience.
Diya Krishna is a rising star in the world of fashion and lifestyle influencers, known for her bold fashion choices and high-energy content. As a member of the popular Krishna family, alongside her sisters Ahaana and Hansika, Diya has crafted a unique voice in Kerala’s fashion scene. Her engaging content resonates with young women who look to her for fashion inspiration, beauty tips, and relatable lifestyle updates.
Diya Krishna’s social media presence is a reflection of her bold fashion statements, energetic personality, and relatable charm. Her Instagram feed features a vibrant mix of outfit inspirations, makeup tutorials, and behind-the-scenes moments from her everyday life. With a dynamic blend of street style and contemporary fashion, Diya keeps her audience entertained through interactive posts and engaging visuals that resonate with her young followers.
Diya Krishna’s influence in the fashion and beauty industries has led to collaborations with national and international brands. Her ability to generate high engagement and resonate with a young audience makes her an ideal partner for clothing lines, beauty products, and lifestyle brands. Her collaborations drive results by reaching an audience eager to engage with fashion-forward content.
Diya Krishna’s rise in the influencer world is a testament to her ability to engage and inspire her audience. For global brands in retail, beauty, fashion, and lifestyle, Diya offers a powerful platform to reach Gen Z and millennial consumers through fresh, modern content that combines style, energy, and authenticity.
Salih K T, widely known as Unboxing Dude, is a prominent tech and lifestyle influencer from Kerala. While he is best known for his tech-related content, including unboxings and gadget reviews, his casual fashion and laid-back lifestyle have attracted a growing following. With a unique blend of technology and style, Salih appeals to young tech enthusiasts who appreciate both his expertise and his fashion-forward approach.
Salih’s social media feed is a unique combination of tech content and casual fashion, showcasing his unboxings, gadget reviews, and personal style. He frequently shares tech reviews alongside his daily outfits, blending two diverse categories into one cohesive narrative. His minimalistic, tech-focused aesthetic combined with a relaxed fashion vibe resonates well with his audience.
Salih’s ability to connect technology and lifestyle gives him broad appeal across multiple industries. He has partnered with fashion and tech brands, leveraging his position as both a tech expert and a style icon to create impactful campaigns. Brands targeting young male consumers interested in technology and lifestyle will find Salih’s platform highly effective.
Salih K T continues to expand his influence, balancing his tech expertise with his role as a lifestyle influencer. For brands in industries like retail, tech, and fashion, collaborating with Salih provides access to a highly engaged, tech-savvy audience that values both innovation and style.
Mashar Hamsa is a rising star in the world of men’s fashion influencers from Kerala. Known for his minimalist, clean aesthetic and strong sense of style, Mashar has quickly established himself as a go-to source for men looking to elevate their fashion game. His content blends fashion, lifestyle, and grooming, making him a versatile influencer in the Kerala fashion space.
Mashar Hamsa’s Instagram feed reflects a minimalist approach to men’s fashion. His content features fashion lookbooks, grooming tutorials, and lifestyle shots, with a clean and modern aesthetic. Whether he’s showcasing everyday casual outfits or formal wear inspiration, Mashar’s style is both relatable and aspirational, offering his followers practical advice on how to look polished.
Mashar’s ability to blend fashion and grooming content has made him a popular choice for brands in the men’s fashion and grooming space. His partnerships include brands that focus on men’s clothing, grooming products, and accessories, making him an ideal collaborator for campaigns that target modern, fashion-forward men.
Mashar Hamsa’s growing influence in the world of men’s fashion makes him a key figure to watch in the influencer space. For global brands in retail, fashion, grooming, and lifestyle, partnering with Mashar provides access to a highly engaged, style-conscious audience that values both fashion trends and grooming tips.
Shani Shaki is one of Kerala’s most recognized male fashion influencers, celebrated for his bold fashion choices, fitness-driven lifestyle, and attention to grooming. With a strong connection to his audience, Shani’s content spans across men’s fashion, fitness, and grooming, making him an influential figure for those looking to elevate their personal style and maintain a healthy lifestyle.
Shani Shaki’s Instagram feed is a masterclass in men’s fashion, fitness inspiration, and grooming. His content ranges from lookbooks featuring casual and formal wear to fitness tutorials and grooming routines. With a sleek, polished aesthetic, Shani’s posts are highly curated, showcasing sharp outfits, well-maintained grooming, and personal reflections that resonate deeply with his followers.
Shani Shaki’s influence extends beyond fashion, with collaborations in the grooming, fitness, and lifestyle sectors. His ability to engage a highly active male audience makes him an ideal partner for brands looking to target men interested in style, health, and personal growth. His partnerships have spanned high-end fashion, grooming products, and fitness brands.
As Shani Shaki continues to build his influence, his combination of fashion expertise and fitness motivation positions him as a top influencer for global brands in industries such as retail, fitness, health, and lifestyle. His high engagement rate and polished content make him an asset for businesses aiming to reach a style-conscious, fitness-driven audience.
Riyas Salimm is a trailblazing social media influencer in Kerala, blending bold fashion choices with a strong voice for social activism. Known for his fearless approach to both style and social issues, Riyas has quickly established himself as one of Kerala’s most dynamic influencers. His content not only inspires fashion lovers but also sparks conversations around gender equality, LGBTQ+ rights, and social justice.
Riyas’s Instagram feed is a bold mix of fashion-forward looks and social commentary. His posts reflect a blend of high-fashion outfits, gender-neutral styles, and advocacy for social justice. With vibrant colors and a bold aesthetic, his feed is visually striking while maintaining a balance between style and purpose-driven content. Whether he’s showcasing experimental fashion or speaking out on LGBTQ+ issues, Riyas consistently engages his audience with thought-provoking posts.
Riyas Salimm’s influence spans both fashion and social activism, making him a prime candidate for brands that want to engage with a socially conscious audience. His collaborations with fashion brands, lifestyle companies, and social causes show his ability to influence both style-conscious and values-driven consumers.
Riyas’s combination of fashion and activism ensures his continued growth as a key influencer in Kerala. For global brands in retail, fashion, education, and social causes, partnering with Riyas offers access to an audience that values both style and progressive social issues.
Beyond Instagram, Kerala’s fashion influencers are also active in the blogging world, offering in-depth fashion analysis, advice, and trend breakdowns. These bloggers resonate especially with the youth, delivering fashion tutorials, outfit inspiration, and tips on how to style traditional and modern outfits. They provide a deeper perspective compared to social media posts.
Fashion and Social Media: Do Fashion Influencers Get Paid?
The rise of fashion influencers has opened new avenues for income through brand partnerships, sponsored posts, and affiliate marketing. Influencers like Pearle Maaney and Priya Varrier earn substantial incomes through collaborations with major brands, promoting products and services to their massive audiences.
Female fashion influencers in Kerala are redefining the local fashion scene, blending traditional aesthetics with modern trends. Influencers like Hansika Krishna (1.3M followers, 20.27% engagement) and Diya Krishna (1.3M followers, 17.84% engagement) are leading the charge, offering fresh and unique fashion content that inspires millions.
The most followed fashion influencer from Kerala is Priya Varrier with 7.5M followers, though her engagement rate is lower compared to others. Pearle Maaney follows closely with 4.5M followers and a higher engagement rate (6.77%), making her highly influential in the fashion world.
Several Kerala fashion influencers have expanded their influence beyond the state, collaborating with top fashion brands nationwide. Influencers like Neeraj Madhav (2.6M followers, 6.57% engagement) and Noorin Shereef (3.3M followers) are setting national trends, often participating in fashion campaigns across India.
Kerala fashion influencers are reshaping the fashion narrative not just in the state but across the country. Their unique mix of traditional and modern styles is influencing how people dress and how brands collaborate. By following these influencers, you’ll stay updated on the latest trends and discover how fashion in Kerala continues to evolve.