The New Digital Face Of Turbolux
WEB DESIGN
Overview
We teamed up with Turbolux Paints, a Kerala based brand known for its innovative, eco friendly paint solutions, to give their digital presence a fresh, user friendly makeover. Turbolux serves homeowners, businesses, and industrial spaces across India, offering products like Alpha Titanium+, Super Seal, Damp Shield, and More Life.
Redesigned website now focuses on two main audiences:
- Homeowners & Property Managers – individuals searching for durable, safe, and stylish paint options for their homes and properties.
- Business Owners & Facility Managers – organizations seeking professional, consistent, and long lasting paint solutions.
Wireframes
Typography And Colours
Fonts Used
- “NUNITO SANS”SANS-SERIF
- A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
- a b c d e f g h i j k l m n o p q r s t u v w x y z
COLOUR
Our Design Thinking
When we approached the Turbolux project, our focus was simple: make every interaction with the brand seamless, informative, and visually engaging. We started by understanding their audience like homeowners looking for guidance on the right paint, and businesses needing reliable, professional solutions.
From there, we built the digital experience around three key principles:
- User Centric Navigation: Simplifying the journey so visitors can easily explore products, learn about features, and find solutions for their spaces.
- Showcasing Innovation: Highlighting Turbolux’s eco-friendly formulations and technologically advanced products in a visually appealing way.
- Building Trust: Integrating dealer testimonials, certifications, and clear product information to reinforce credibility and reliability.
Every design choice from layouts and color palettes to interactive elements was made with the user in mind, creating a smooth, engaging, and trustworthy experience that reflects Turbolux’s values and expertise.
Finished Product
The resulting platform is a vibrant, user-friendly website that highlights Turbolux Paints’ innovative, eco-friendly products with clarity and style. Its modern industrial design ensures homeowners and businesses can easily explore product features and applications.
Integrated dealer testimonials and sustainability messages create a cohesive, engaging experience, while responsive layouts make browsing seamless across devices, reinforcing Turbolux’s position as a trusted, leading paint brand in Kerala and India.
